Based in Sydney, Australia, Foundry is a blog by Rebecca Thao. Her posts explore modern architecture through photos and quotes by influential architects, engineers, and artists.

Buick's ad agency is pathetic.

Buick's ad agency is pathetic.

   Every year, same thing: It's not your father's Buick. The newest campaign starts out with, "People are talking about Buick."

    People are not talking about Buick.

    Year after year, the campaign angle is this: "That's a Buick? It sure doesn't look like a Buick."

    I guess that might have worked on someone twenty years ago.

    

Jennifer's youngest (left) and her prom date (rear)

Jennifer's youngest (left) and her prom date (rear)

Last count: 41 advertisers have left.

Last count: 41 advertisers have left.